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DT Asia wins Aura by Swarovski account

10:17 Reporter: bloggergeek 0 Responses
DT Communications Asia Pacific (DT Asia) has been awarded the account for the Asian launch of Swarovski and Clarins Fragrance Group’s new joint perfume venture, Aura by Swarovski.

After three months of negotiation and discussion, the Hong Kong based communications firm secured the deal in the last quarter of 2010, and is currently in the midst of planning a launch campaign, and the highlight is the launch party to be held later this month. The occasion marks the fragrance’s exclusive Hong Kong launch, and will be attended by key beauty and fashion newsmakers, the international who’s-who, as well as Hong Kong, China and regional media.

The company has more than 9 years of experience in providing promotional and public relations services to clients in the beauty and fashion industries, and has had experience working with other international brands such as Giorgio Armani and La Prairie, making the firm an ideal partner for the expert crystalliser’s much anticipated debut perfume.
General Manager of DT Asia Ms. Alice Fok said: “Swarovski and Clarins Fragrance Group are both major players in their respective industries. The visions of these two companies are very much aligned with our firm’s dedication to providing high quality and competent service to our clients, and we are privileged to be able to work closely with them.”

This is the first joint foray into creating a perfume for the cosmetics giant and the luxury crystal retailer, and both sides have injected their individual insights into the product in the collaborative effort.

DT Asia has expressed enthusiasm in its support for the long awaited fragrance and through its close partnership with Swarovski and Clarins Fragrance Group, is determined to have Aura by Swarovski leave a deep and lasting impression on Hong Kong’s beauty-savvy crowd. The night of the launch is set to be an unforgettable one, with a grand show and President of Clarins Fragrance Group, Mr. Joel Palix, due to grace the occasion.

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四眼時代 平光鏡

05:37 Reporter: bloggergeek 0 Responses

記得小學時,為了不用做四眼妹,明明有近視也不敢告訴家人,一踏入中學更立刻配con,脫離老土的四眼妹行列。
但近年眼鏡不但已變身accessories,更是潮星必備,今季日誌更大力催谷以膠框眼鏡配搭各款人氣造型,所以時尚女生趕快入手吧!

Marc by Marc Jacobs紅色膠框眼鏡 售價待定/b
Bulgari淺紫色半透明膠框眼鏡 $2,990/a
Alexander McQueen白×紅×黑色條子膠框眼鏡 $2,530/b
Dolce & Gabbana黑色綴金色logo膠框眼鏡 $2,590/a

a/ LensCrafters亮視點 中環IFC Mall 1樓1001號鋪 2295 3619
b/ Safilo 查詢電話:2879 6009

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Volkswagen XL1 Concept

00:29 Reporter: bloggergeek 0 Responses
The Volkswagen XL1 Concept is the car of the future. It looks futuristic enough, with its lack of a rear view mirror and sleeky design, complete with hidden rear wheels. Heck, it even looks like the Jetsons' family car. But what truly makes it the car of the future isn't its fancy gulf wing doors or Bugatti-like body kit. What makes it the car of the future is its outrageously green mileage. With just 0.9 litres of diesel, the machine will take you a whole 100 kilometres. That's about 10 times the average car.

Remember that song that goes "girls don't like boys/ girls like cars and money"? Well usually this isn't true. Usually... This might be an exception though; sexy, functional and environmentally-friendly.


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To Lee, With Love, Nick

00:12 Reporter: bloggergeek 0 Responses

Tomorrow will be the first anniversary of Lee McQueen's tragic passing. Fashion house Alexander McQueen's driving force was a visionary and his bold designs drew the likes of Hollywood and beyond.

So as a little tribute to the designer, here's a snippet of To Lee, With Love, Nick, a short film by photographer Nick Knight, featuring Bjork.

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La Blogotheque

20:39 Reporter: bloggergeek 0 Responses

If you're stuck on indie music, then you probably worship La Blogotheque. The French site and main man Vincent Moon have revolutionized the idea of the music video, by bringing bands into the streets and out of their comfort zones for stripped down performances, all caught by the La Blogotheque team's talented bunch of sound and camera folk.

One of their recent features is Southern California band Local Natives.

A bunch of good-looking guys, sleek camera work, amazing music and a stunning view of the streets of Paris; what more could you ask for?

www.blogotheque.net

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2011 Superbowl Ads

09:34 Reporter: bloggergeek 0 Responses
The Superbowl was this past weekend, and although Green Bay brought home the gold, there's a wealth of laughs in the Superbowl commercials.

These 30 second to a minute spots sell for at least US$ 3 million, but regulars like Doritos, Budweiser and E-Trade come back every year with bigger and better ads aimed at your funny bone, and commercial time during the big game has become the Holy Grail of comedic and marketing genius.

My favourite this year is Volkswagen's Darth Vader commercial.

Spoiler alert! The idea is simple: kid dressed as Darth Vader tries out 'the force' but can't seem to work his jedi powers. Dad comes home in the new Volkswagen Passat, and just for kicks, humours the kid, who can't believe that he just used his mind to power the Passat. It's great; very very funny.


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Lanvin F/W 2011/12

02:29 Reporter: bloggergeek 0 Responses

Lanvin puts a modern twist on the cowboy look in their latest Fall/Winter collection. Wide-brimmed hats, interesting outerwear and turtlenecks worn under collared shirts all contribute to the 'wild wild west' feel of the collection, and intricate tailoring is perfectly paired with rugged elements like boots and leather gloves for the sexy, dangerous James Bond vibe.

(images via coutequecoute)

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